Artificial intelligence (AI) systems can generate beautiful, amazingly creative compilations. What's made this possible is that AI has learned natural language by looking at millions of images and their text descriptions. 

AI systems have been trained to output new images from text that is entered. An image in a specific style, such as photography, can make the viewer feel a desired emotion or visually communicate a concept for quicker comprehension. It’s a novel way to create visuals.

Creativity transformed

With this AI technology, users can stop scrolling through endless pages of image search results on a stock photo website or Google Images to find suitable image content for their desire. Rather than "searching", users are "creating". The images created are unique every time. All users need to bring is their imagination, express it in words, type the words and press enter. 

For example, "a Wagyu cow being massaged on a massage table by a masseuse".

Since now AI can generate photorealistic images, the roles of human creators may evolve more towards more time spent on creativity rather than using drawing instruments & graphics design software such as Canva or Adobe Photoshop. Focusing on vivid imagination and detailed ideation takes on greater importance for creators. 

How will AI reshape creativity for businesses?

For example, Berserq's AI Artist can significantly reduce the time, money and resources spent by marketing and ad teams. New campaigns could be launched almost instantly. These teams can quickly respond to changes in the zeitgeist, react to news or trends, or proactively launch products and services in ways never seen before. 

How could human creators evolve?

Humans are central to creativity. AI is simply a tool that aids in expressing an idea, in this case, in visual form. This technology makes it easier, quicker and more affordable to do so. 

How Berserq sees the future with AI?

AI enhances creativity and empowers creators. People could migrate to higher-level tasks such as ideation, evaluation, review and strategy. They could construct and define the elements of a particular image composition without effort to express or assemble it. AI technology can increase productivity and creative output quantity as the technology makes traditional expressive steps easier and quicker.

We are at the dawn of a Cambrian explosion of creativity and imagination. Take the next step with Berserq's AI Artist to empower your creativity and reimagine intellectual property. Join our AI content creation platform commercialisation of IP using Web3 technology.